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13 Essential Secrets to Appearing More Confidence

brand mindset Nov 07, 2018

Looking self-assured can help you to feel more secure even when your palms are sweating and your heart is racing. Plus, a confident appearance encourages others to trust and admire you.

It's not surprising that being more confident at work can mean more promotions. In fact, a study at the University of Melbourne found a correlation between confidence in elementary school and success at work as adults.

Confidence is not the same as arrogance, and it's important if...

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Fast Track Your Career with Personal Branding

brand career Nov 05, 2018

In today's world, it's important to take your personal brand seriously if you want others to take you seriously. Try out these tips for understanding the importance of personal branding, defining your own personal brand, and marketing your brand for greater career success.

Understanding the Importance of Personal Branding

Your personal brand helps you to:

1. Prosper as a free agent. Your personal brand is your reputation. It's the way others see you. If you're like most people, you may be...

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Branded Eyewear - Finding the Right Eyewear for Your Face

brand Oct 12, 2018

More than 6 out of 10 people in this country wear eyeglasses. They're considered an accessory and as such are part of your overall branded style. In fact, there are some eyeglass wearers who will us spectacles for no other purpose than than to augment their branded image.

Today on AM Northwest, I shared the best way to find the perfect glasses for you. It's not just all about facial shape, even though that's important. It start, however with an understanding your brand. After...

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12 Practical Ways to Sharpen Your Image

brand career Oct 04, 2018

There’s three months left in 2018, which means there's no time like the present to begin putting the spotlight on goals you’d like to achieve in the new year. While fitness classes, finances, and better eating habits may be on your mind, I suggest you also take inventory of your image, mindset, and vision. Are there some improvements you can make to your professionalism, your presence or your business brand?

Now, your image is about so much more than your appearance. It includes...

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Your Personal Brand Begins With Your Origin Story

brand Oct 02, 2018

How did you get to where you are today? The backstory—which to you might seem boring and uneventful—is a powerful tool that can help solidify your brand and attract just the right audience. Just like every superhero has an origin story that explains how they became a superhero, and more importantly why, so do you. It's the core of your image, your message, and your brand.

Whether you want to touch a nerve, reach a new audience, or boost your sales, storytelling is the most...

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Using Your Personal Brand to Reach Your Goals

brand vision Sep 12, 2018
 

We're fast approaching the end of the year and it's time for people to start creating their vision boards and goals for the new year. One of the most overlooked ways to help accelerate your vision is to create a personal brand that will support you while aligning who you are with what you want.

I talked about this in depth in a previous blog on aligning your vision and brand.

Today on AMNW I talked in more depth about how to align your vision and personal brand as well as the...

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Align Your Vision and Brand to Achieve Your Goals

brand vision Aug 23, 2018

Before you know it we'll heading into the end of the year and people will be creating their vision and goals for the new year. One of the most overlooked ways to help accelerate those vision and goals is to create a personal brand that will support you and aligns with your goals.

Psychologists have found that what you wear impacts not only how you feel about yourself but how others see and interact with you. So it's key to learn how to leverage what you wear to create a personal brand that...
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Think Twice Before You "Like" That Post

brand Aug 16, 2018
On the recent season of the Bachelorette, the winner was criticized for liking highly inflammatory posts on Instagram. Even though he issued an apology the backlash to his reputation was continued to linger.
 
Last year the BBC reported on a landmark case in Switzerland about a man who liked the wrong posts. The court said, "the defendant 'clearly endorsed the unseemly content and made it his own' by liking the comments." The defendant was convicted and fined $4,100 for liking six...
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Branding You Outside of Your 9-to-5

brand Jul 26, 2018

It used to be that your identity was wrapped into your job. In fact, I believe people still suffer from that today. When you're identity is tied to your title, job or career you fail to see the possibility of other options. You fail to see the breadth and depth of all you have to offer. You also fail to see the importance of building a brand independent of your job.

In case you're struggling with this concept, repeat after me....."I'm more than my job!"

We live in a binary society that...

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The Power of Being Unapologetically You

brand Jun 21, 2018

I love inspirational songs, books, and sayings. When I saw Jen Sincero's You're A BadassI had to pick it up. Megan Trainer's Me Too became my morning alarm (if you don't know it, listen to the chorus). I love Katy Perry's Roar and This Is Me from the Greatest Showman brings a tear to my eyes every time I hear it.

What do all of these songs and book title have in common? They are all about owning who you are and boldly living it in the world. Being unapologetically you. However, this is...

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