More than 6 out of 10 people in this country wear eyeglasses. They're considered an accessory and as such are part of your overall branded style. In fact, there are some eyeglass wearers who will us spectacles for no other purpose than than to augment their branded image.

Today on AM Northwest, I shared the best way to find the perfect glasses for you. It's not just all about facial shape, even though that's important. It start, however with an understanding your brand. After...

There’s three months left in 2018, which means there's no time like the present to begin putting the spotlight on goals you’d like to achieve in the new year. While fitness classes, finances, and better eating habits may be on your mind, I suggest you also take inventory of your image, mindset, and vision. Are there some improvements you can make to your professionalism, your presence or your business brand?

Now, your image is about so much more than your appearance. It includes...

How did you get to where you are today? The backstory—which to you might seem boring and uneventful—is a powerful tool that can help solidify your brand and attract just the right audience. Just like every superhero has an origin story that explains how they became a superhero, and more importantly why, so do you. It's the core of your image, your message, and your brand.

Whether you want to touch a nerve, reach a new audience, or boost your sales, storytelling is the most...

I'm one of those people who epically fails at New Year's resolutions. I have the best of intentions on January 1st, but by mid February it's back to business as usual. I don't know if it's good or bad news that I'm not alone in this. Only 8% of people keep their New Year's Resolutions with most people falling off in February.

As the year closes it feels natural to put the year behind you and try to start over. To make the "new" year a better year then the one before. But for me I find...

Public speaking still remains the #1 fear of most people in America. So it's no surprise when I hear other colleagues and entrepreneurs ask me, "How can I be more confident on stage? Or speaking in front of crowd? Or even networking?" Admittedly, even speaking in front of massive groups of people gives me pause most of the time. In fact, when I was a practicing attorney I would throw up before each and every trial.

As a consultant, business owner and author, public speaking is a substantial...

Public speaking is almost an essential for success nowadays—and definitely a major factor in creating a powerful brand. Those who take their courage into their hands and accept or seek speaking engagements tend to outpace their competitors in branding, authority and reach.

There are three things you need to do before you can walk into a public speaking engagement without either dying of fright or feeling like a fraud. First, you need to dip your toe into the shallow end and get...

We're fast approaching the end of the year and it's time for people to start creating their vision boards and goals for the new year. One of the most overlooked ways to help accelerate your vision is to create a personal brand that will support you while aligning who you are with what you want.

I talked about this in depth in a previous blog on aligning your vision and brand.

Today on AMNW I talked in more depth about how to align your vision and personal brand as well as the...

When we grow up we tend to get told that the world is the way that it is and that our life should go as follows...go to school and get good grades, go to college, get a nice job, get married, have kids, save a little money to retire etc... I call BS!

Life doesn't have to be this way. We don't need to stick to the status quo of a universal plan. We can write our on lives, our on path. Instead of going through the motions of being lost and confused about what we want to do in life, let's take...

There was a time when career paths were clearly defined. If lucky, you'd be hired on with a good company and progress to higher levels at the appropriate times. Ultimately, you'd retire having dedicated your prime years to the company.  Those days have long disappeared. It's no longer about company loyalty but about loyalty to self interests. The last two generations of employees have focused more on better compensation and job satisfaction. While employers have focused their attention...